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PROGRAM
«EFFECTIVE NEGOTIATIONS AND SALES»
Our lectures are professionals in their fields, who are professionally and psychologically trained in order to provide accurate and efficient tools for your business.
Investment
Investment into your professional development is the only investment, which provides positive result.
Are you a company owner or a specialist in the field of sales, logistics, PR, jurisprudence?
Then you definitely understand that the result of any project depends on the correct settings of communication
IN 3 MONTHS OF INTENSIVE TRAINING, YOU WILL:● To improve continuously negotiations conducting skills;
● To master techniques of dealing with negotiations and argumentations;
● To learn how to read an interlocutor’s non-verbal signals of and use them to achieve positive results at negotiations; ● To define correctly goals based on the awareness of one’s leadership potential and follow them confidently.
HOW TO ACHIEVE THIS?
Program's goals:
● To master new techniques of conducting negotiations.
● To learn to work with arguments and objections ● To learn how to apply techniques of non-verbal communication. ● To discover secrets of communication psychology. ● To master “selling texts” creating technique. ● To learn personality development technique and develop your own leadership thinking.
Program themes:
EFFECTIVE NEGOTIATIONS AND SALES TECHNIQUES (18 hours)
Тheme 1.
Conducting negotiations: rules and techniques.
● Preparation for negotiations. ● Defining client`s typology.● Peculiarities of dealing with difficult clients.● Struggle for profit, compromise and concession. Main rules.
Тheme 2.
Methods of argumentation.
● Dealing with resistance and claims, tips for coping with criticism.● Dealing with resistance and claims, tips for coping with criticism.● Dealing with emotions techniques.● How to cope with your emotions and neutralize client s emotions, External and internal aggression, provocation of aggression as an element of pressure.
Тheme 3.
Dealing with negations, negotiations conducting technique.
● How to avoid objections of clients.● Types and reasons of objections.● Algorithms and methods of how to overcome negations.
Тheme 4.
How to achieve your goals and to carry out a meeting with a decision-maker.
● Stages of a personal meeting in expert sales.● Needs determination and formation.● Full action algorithm: from establishing a contact to making agreement.● Three level model of product and company advantages formation.
Тheme 5-6.
Basic techniques of kinetic proxemic analysis.
● Practice of non verbal communication.● What do our gestures tell us about.● Main rules of non verbal analyses.● 10 principles of success in observation and decoding of non verbal communication Basic reactions and body s manifestations.● Investigating of opponent's emotional state. ● Stress and distress.● Techniques of reading the opponent's readiness for negotiations.
Program themes:
SELLING TEXTS FORMULA.(9 hours)
Тheme 1.
Texts as promotion instruments.
● Methods and techniques of writing texts, depending on the goals and placement of materials.● Text s toolkit.● Structure, context, visual series, key words, style.
Тheme 2.
Copywriting, rewriting the specifics of the differences. Principles and goals of storytelling.
Тheme 3.
Media relations:
● Information positioning.● Information flow management.● “Selling” texts creating and enhancing techniques.
Program themes:
LEADERSHIP AND COMMUNICATION PSYCHOLOGY. (12 hours)
Тheme 1.
Personality development technique.
Тheme 2.
Leader s thinking.
Тheme 3.
Secrets of communication psychology.
Тheme 4.
Psychological peculiarities of
communication on the phone.
Training components:
By the end of the programYou will have:
MASTERED
The skills of conducting negotiation processes, dealing with objections and conflict situations;
CREATED
A system for establishing effective mutual relations with partners;
DISCOVERED
New tools of non-verbal analyses of interlocutors;
OBTAINED
Systematic knowledge about methods and principles of writing selling texts;
MASTERED
New tools of writing texts for different audiences;
PROVOKED
Yourself to growth and development, and, therefore, to a new level of financial results.
BUY THE COURSE
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